Job Description

Company Description:

McDonald’s Australia Limited is the largest quick service restaurant operation in the country. Fondly known as "Macca's", we are a household name in Australia for over 50 years, we believe that our customers are the heart and soul of everything we do and make it our mission to make every moment count! As an employer of choice winner, working with us means taking pride and having fun along the way, while growing and developing your career in a dynamic and supportive environment. 

Job Description:

Could you be our next Director of Marketing? 

Serving over 2 million customers a day across more than 1000 restaurants nationally, McDonald’s Australia has an exciting opportunity for an experienced Marketing professional to join the team. Reporting to the Chief Marketing Officer, you will be a key member of the Marketing Leadership Team, overseeing media, digital, value and sponsorship portfolios with a focus on achieving and sustaining long-term brand equity and profitable growth. In an agile marketing landscape, you will play a critical role in driving forward one of the world’s most iconic brands.

What can you expect on a day-to-day basis? 

  • Providing strategic guidance and overseeing the media, digital, value and sponsorship teams.
  • Developing and executing targeted marketing initiatives to drive incremental transactions and profitable sales across our Restaurants nationally.  
  • Demonstrating purposeful leadership to maintain a high performing team and continually develop talent.
  • Building strong interpersonal relationships across all three legs of the stool, Licensees, Employees and Suppliers to ensure effective partnerships and collaboration.
  • Leveraging data from our insights team to underpin decision making.
  • Staying connected to emerging customer trends to ensure our offering remains relevant and impactful.

Your keys to success: 

  • Significant Marketing experience preferably within industries such as retail, FMCG or QSR.
  • Previous experience in a senior management role overseeing a similar portfolio and leading a team in a high growth organisation.
  • Proven ability to work effectively in a fast-paced, complex operating environment requiring significant stakeholder engagement and buy-in.
  • Strong presentation skills with the ability to influence and engage an audience.
  • Skilled negotiator and sound decision-making ability.
Additional Information:

Relish in the Macca’s difference when you join the Golden Arches: 

  • Competitive Remuneration Package. We offer a total reward package of base salary, health care, long-term incentive share program and a target incentive bonus plan. 
  • 5 Weeks of Annual Leave. Switch off and recharge or explore your passions outside of work with an additional week of annual leave each calendar year. 
  • Highly Flexible Work Environment. Our teams have embraced a hybrid working model, balancing working remotely and connecting in the office to support our people and how they best add value.  
  • Birthday & Volunteer Leave. Enjoy a day-off during your birthday month and three days annually to volunteer for a registered charity of interest to you.
  • Ongoing Professional Development.  We are committed to developing our people by investing in leadership programs and a world class learning and development offering that propel you to achieve your career goals. 
  • Macca’s Staff Discount & Retail Discounts. Enjoy discounted Macca’s at any restaurant across Australia and access hundreds of retail discounts. 
  • Access To Our 24/7 Wellbeing Partner (Sonder) For You & Your Immediate Family. Using the Sonder app, access free and confidential safety, medical and mental health support via chat or phone with accredited professionals. 
  • A Fun & Vibrant Culture. Immerse yourself in Macca’s only events and experiences from day one of working with us.

As an equal opportunity employer, we strongly encourage applications from people of all backgrounds, ethnicities, cultures and experiences. We strive to make every moment through the recruitment process a feel-good moment for all. Let us know if we can provide any reasonable accommodations to enable you to participate in the job application and interview process.

Application Instructions

Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!

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